• recommended for lightened blonde or grey hair
• neutralises unwanted brass to tone, brighten and extend the life of colour-treated blonde hair
• sulfate-free cleansers gently clean to protect against colour-fading
• nourishing ingredients revive, soften and strengthen hair for improved manageability
• fragrance notes - floral, fruity, exotic, juicy

evo fabuloso platinum blonde toning shampoo features a professional-strength formula to gently cleanse, tone and revive dull blondes and grey hair. designed to complement the platinum blonde colour boosting treatment, this vegan purple shampoo works to neutralise unwanted, brassy tones and reveal cool, even hues. this toning shampoo contains glycerin to moisturise hair during the toning process, while panthenol enhances condition and repairs damage. the evo fabuloso platinum blonde trio is here to tone brass, repair damage and bring out the best of your blonde.

FAQ Section

1. What is EVO Fabuloso Platinum Blonde Toning Shampoo and what does it do?
EVO Fabuloso is a potent, professional-strength purple shampoo designed to gently cleanse while neutralizing unwanted brassy, yellow, and orange tones in blonde, bleached, highlighted, and grey hair . It works to reveal a cool, luminous platinum or silver finish while simultaneously nourishing and strengthening the hair .

2. Who is this shampoo specifically for?
This shampoo is specifically formulated for anyone with lightened or color-treated blonde hair, platinum blonde, bleached hair, silver hair, or grey hair . It's ideal for those who want to maintain a cool, vibrant tone and combat brassiness between salon visits .

3. How do I use EVO Fabuloso Platinum Blonde Toning Shampoo?

1. Wear gloves: The purple pigment can stain nails and palms, so wearing gloves is strongly recommended .

2. Apply to wet hair: Wet your hair thoroughly in the shower .

3. Lather: Apply the shampoo and massage to create a good lather .

4. Let it sit: Leave the shampoo on for 1-3 minutes, depending on the desired intensity of toning . For more stubborn brassiness, some users leave it on for up to 6 minutes .

5. Rinse thoroughly: Rinse out completely .

6. Repeat if necessary: You can repeat the process for more intense results .

7. Frequency: Use weekly or as needed to maintain your desired blonde tone .

4. Do I need to wear gloves when using this shampoo?
Yes, absolutely. Multiple customer reviews and official directions emphasize that this shampoo will stain your hands and nails purple if used without gloves . One reviewer shared from experience: "Wear gloves, the colour will stain nails/palms - learn from my mistakes" . Another noted that while staining occurs, it "goes away by the end of the shower" .

5. Will this shampoo dry out my hair like other purple shampoos?
This is one of the most frequently praised benefits of this product. Many users report that unlike other purple shampoos, EVO Fabuloso is not drying . Multiple reviewers with bleached or color-treated hair confirm:

• "Doesn't leave my hair feeling dry or brittle as opposed to other toners I have used in the past" 

• "I had given up on purple shampoos as I found them way too drying until I found this one" 

• "It's very moisturising which is a must for bleached blonde hair" 

However, some users with already dry or damaged hair did find it drying . One reviewer noted it "completely dries my hair out," while another said it made their hair "so straw like and dry" after a couple of washes .

6. Does this shampoo contain sulfates?
No, it is sulfate-free. The formula uses gentle cleansers like Sodium Lauroyl Methyl Isethionate to cleanse without stripping the hair fiber or fading color . It is also paraben-free and gluten-free .

7. What are the key ingredients and their benefits?

• Ext. Violet 2 (CI 60730): The violet pigment that neutralizes yellow and brassy tones to keep blonde hair cool and fresh .

• Hydrolyzed Quinoa: Helps strengthen hair, repair damage, and retain color vibrancy .

• Panthenol (Pro-Vitamin B5): Adds moisture, natural shine, and helps improve hair's elasticity and manageability .

• Glycerin: A humectant that attracts and retains moisture in the hair, helping to minimize frizz .

• Cetrimonium Chloride: Provides a smoothing and anti-static effect, preparing the hair for styling .

• Polyquaternium-10: Adds volume and provides style support without buildup .

8. How long should I leave this shampoo in my hair?
The recommended time is 1-3 minutes, depending on your desired result . For lighter toning, use less time; for more intense brassiness removal, use the full 3 minutes. Some users with very brassy hair reported leaving it on for up to 6 minutes to achieve their desired color . Start with less time and increase as needed.

9. How often should I use this shampoo?
Most users report using it once a week to maintain their blonde tone between salon visits . One reviewer noted using it "once every couple of weeks" . Another uses it "once a week in the shower and finds it really maintains my colour" . You can adjust frequency based on how quickly your hair develops brassiness.

10. Will this shampoo work on darker or highlighted hair?
Results vary depending on your base color:

• For lighter highlights: Works well. One user with "dark brown hair dyed blonde" reported it "helps remove brassy colour without toning my hair purple" .

• For balayage: Mixed results. One reviewer noted their "balayage is a bit too dark for this one," suggesting it's "better for a lighter blonde" .

• For warm blondes: One user with warm, highlighted blonde hair found it refreshed their color without conflict .

11. What does it smell like?
The fragrance is described as having notes of floral, fruity, exotic, and juicy . Multiple customer reviews praise the scent, calling it "amazing" and noting it leaves hair smelling lovely after washing .

12. What are the ethical and formulation claims?
EVO Fabuloso Platinum Blonde Toning Shampoo is:

• Vegan and Cruelty-Free (PETA accredited) 

• Free from: Sulfates, parabens, and gluten 

• Made in Australia 

13. Can I use this with other EVO products?
Yes, it is designed to work perfectly within the EVO Fabuloso range. For best results, use as part of a complete toning system:

• EVO Fabuloso Platinum Blonde Toning Conditioner: For conditioning and toning 

• EVO Fabuloso Colour Boosting Treatment: For more intense toning results 

• EVO Fabuloso Platinum Blonde Toning Mist: For refreshing tone between washes 

Multiple reviewers recommend using the shampoo with the treatment or conditioner for optimal results .

14. What do customer reviews say about this product?
Customer reviews are very positive, with 88% of reviewers on Adore Beauty recommending this product .

Positive feedback highlights:

• Toning effectiveness: "Makes my brassy hair go back to a nicer blonde LOVE IT!" 

• Hydration: "This shampoo didn't dry, it almost conditioned, it was THAT good!" 

• Gentle formula: "I find this much more gentle on my hair/doesn't dry it out too much compared to Fanola" 

• Long-lasting: A little goes a long way and "lasts ages" 

• Scent: Multiple users love the fragrance 

Constructive feedback includes:

• Drying for some: Several users with very dry or damaged hair found it drying 

• Staining: Requires gloves to avoid purple hands 

• Dullness for some: One reviewer reported it made their bleached blond hair "very dull and not bright at all" 

• Damage concerns: One user noticed "an increase in damage and breakage while using this toner" 

15. How does it compare to other purple shampoos?
Multiple users who switched from Fanola (another popular purple shampoo) report that EVO Fabuloso is less drying while still providing excellent toning . One reviewer stated: "I use to use fanola for my purple shampoo but it always left my hair so dry and gross afterwards. This one is great, doesn't dry my hair out and feels nice and silky after I wash" .

Compared to Milk_shake Silver Shine, EVO Fabuloso offers faster, more intense toning with quick results in the shower, while Milk_shake provides milder toning with more emphasis on gentle care .

16. What sizes are available?
EVO Fabuloso Platinum Blonde Toning Shampoo is available in:

• 30ml travel/trial size 

• 250ml standard retail size 

• 1000ml salon/professional size 

17. What are the complete ingredients?
Aqua, Sodium Lauroyl Methyl Isethionate, Cocoamidopropyl Betaine, Methyl Gluceth – 20, Peg-12 Dimethicone, Polyquaternium – 10, Parfum, Peg-150 Disterate, Ext. Violet 2 (CI 60730), Phenoxyethanol, Acrylates Copolymer, Tetrasodium Edta, Panthenol, Citric Acid, Vp/Dmapa Acrylates Copolymer, Hydrolyzed Quinoa, Trideceth-9 Pg-Amodimethicone, Benzoic Acid, Dehydroacetic Acid, Butylene Glycol, Sodium Acetate, Sodium Chloride, Trideceth-12, Isopropyl Alcohol, Sodium Hydroxide, Potassium Sorbate, Benzalkonium Chloride, Ethylhexylglycerin .

18. Is this product suitable for daily use?
While the gentle formula allows for more frequent use than traditional purple shampoos, most users and recommendations suggest using it weekly or as needed rather than daily . Overuse could potentially lead to over-toning (hair taking on a purple cast) or dryness for some hair types.

19. Can I use this on grey hair?
Yes, absolutely. This shampoo is specifically recommended for grey hair to eliminate yellowing and keep silver hair bright and cool . One reviewer noted using it to blend their greys: "grow out my greys through lockdowns was adding to my anxiety. However this product toned down my brassy blondes, allowing my hair to blend almost to perfection" .

20. How do I store this product?
Store in a cool, dry place away from direct sunlight. Always ensure the cap is securely closed when not in use to prevent evaporation or contamination.