Instructions for use

Apply Vivid shampoo to wet hair and scalp, let the foam act for 2 to 3 minutes and rinse thoroughly.

Ingredients

Water (Aqua), Sodium C14-16 Olefin Sulfonate, Disodium Laureth Sulfosuccinate, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Cocamide MEA, Cocamidopropyl Hydroxysultaine, Sodium Chloride, Polyquaternium-10, Sodium PCA, Hydrolyzed Collagen, Panthenol, Butylene Glycol, Chamomilla Recututa (Matricaria) Flower Extract, Lecithin, Biotin, Benzyl Benzoate, Dimethicone Copolyol, Hydrolyzed Keratin, Cetyl PEG, Ethylhexyl Methoxycinnamate, Pyrus Malus (apple) Vinegar, DMDM Hydantoin, Tetrasodium EDTA, Disodium EDTA, Citric Acid, Fragrance (Parfum), Hexyl Cinnamal, Linalool, Hydroxycitronellal, Blue 1 (CI42090).

FAQ Section

1. What is Mediceuticals Vivid Purifying Shampoo and what does it do?
Vivid is a professional detoxifying shampoo designed to deeply cleanse and purify normal hair and scalp . It effectively removes impurities, chlorine, styling product residues, dead skin cells, and excess oils while restoring optimal pH balance . The result is fresh, clean, naturally shiny hair without being weighed down .

2. Who is this shampoo specifically for?
Vivid is ideal for:

• Normal hair and scalp needing deep cleansing 

• Swimmers who need to remove chlorine residue after pool exposure 

• Before and after chemical services (coloring, perming, straightening) to prepare the hair and scalp 

• Wigs and hair extensions – safe for use on non-natural hair 

• Color-treated hair – the formula protects against color fading 

• Can also be used as a body wash for full-body detoxification 

3. What are the key ingredients and their benefits?

4. How do I use Vivid Purifying Shampoo for best results?

1. Wet hair thoroughly with warm water (36°C–40°C / 96°F–104°F) 

2. Apply shampoo to wet hair and scalp 

3. Massage gently using finger pads (not nails) to avoid scratching the scalp 

4. Let it sit for 2 to 3 minutes to allow active ingredients to penetrate 

5. Rinse thoroughly with warm water 

6. For best results, follow with Mediceuticals Volume & Strength Reconstructor and Final Finish Conditioner as part of a complete hair repair system 

5. How often should I use this shampoo?
For regular maintenance, use as needed or 2-3 times per week for a detox course . It is specifically designed for occasional deep cleansing rather than daily use, making it perfect as a reset treatment for the hair .

6. Is this shampoo safe for color-treated hair?
Yes, absolutely. Vivid contains a Colour Retention Complex that protects colored hair against UV radiation and fading caused by shampoo washout . Customer reviews confirm it works well for color-treated hair, with one user noting her hair stays fresh longer and her regular conditioner works more effectively after using Vivid .

7. Does this shampoo contain sulfates?
No. Vivid features the PureZero™ Complex, which is formulated without SLS (Sodium Lauryl Sulfate) and SLES (Sodium Laureth Sulfate) . This gentle formula cleanses without stripping natural oils or irritating the scalp.

8. Is this product safe for sensitive scalps?
Yes. The pH-balanced formula , combined with soothing ingredients like chamomile extract and apple cider vinegar, helps calm the scalp and prevent irritation and itching . It is safe for use on adults, children, infants, and pregnant or breastfeeding women .

9. Is this product suitable for swimmers?
Yes, it is highly recommended for swimmers. Vivid effectively removes chlorine residue from hair after pool exposure . Chlorine can damage hair proteins, leading to dryness, brittleness, and discoloration; Vivid helps neutralize these effects .

10. Can I use this on wigs and hair extensions?
Yes. Vivid is safe and effective for use on wigs and hair extensions . It gently cleanses without causing damage or buildup.

11. What are the quality and safety standards?

12. What sizes are available?
Vivid Purifying Shampoo is available in:

• 250 ml (8.45 oz) – standard retail size 

• 1000 ml (33.8 oz / 1 liter) – professional salon size 

13. What are the complete ingredients?
According to official sources, the ingredients include :

Water (Aqua), Sodium C14-16 Olefin Sulfonate, Disodium Laureth Sulfosuccinate, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Cocamide MEA, Cocamidopropyl Hydroxysultaine, Sodium Chloride, Polyquaternium-10, Sodium PCA, Hydrolyzed Collagen, Panthenol, Butylene Glycol, Chamomilla Recutita (Matricaria) Flower Extract, Lecithin, Biotin, Benzyl Benzoate, Dimethicone Copolyol, Hydrolyzed Keratin, Cetyl PEG, Ethylhexyl Methoxycinnamate, Pyrus Malus (Apple) Vinegar, DMDM Hydantoin, Tetrasodium EDTA, Disodium EDTA, Citric Acid, Fragrance (Parfum), Hexyl Cinnamal, Linalool, Hydroxycitronellal, Blue 1 (CI 42090).

Note: Product formulations may change. For the most current ingredient list, please refer to the product packaging.