Hair Gel
Sculpts, Volumizes, Defines Curls

A multipurpose and malleable volumizing Gel for normal to fine/thin hair. Our formula acts as curl activator, retaining shape and curls without leaving the hair feeling crisp. Can be used to style and hold men’s hair and shorter styles and, when mixed with Dream Cream, makes an amazing defining curl cream for naturally curly hair.

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Directions: Apply to wet hair and lather. Massage into scalp, working through to ends. Rinse thoroughly. Can be used on all hair types daily, if needed.

Key Botanical Ingredients:

• Aloe
• Almond Oil
• Grapefruit Extract
• Lavender Extract
• Mint Extract
• Ginseng Root Extract
• Wheat Protein
• Keratin Amino Acids

Ingredients:

Water (Aqua), VP/VA Copolymer, Propylene Glycol, Triethanolamine, Phenoxyethanol, Polysorbate 20,Carbomer, DMDM Hydantoin, Fragrance (Parfum), Polyquaternium-11, Ethylhexylglycerin, Glycerin, PEG-12 Dimethicone, Aloe Barbadensis Leaf Juice, PEG-60 Almond Glycerides, Achillea Millefolium Extract, Betula Alba Leaf Extract, Calendula Officinalis Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Citrus Grandis (Grapefruit) Seed Extract, Eugenia Caryophyllus Flower Extract, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract, Melissa Officinalis (Balm Mint) Extract, Panax Ginseng Root Extract, Hydrolyzed Wheat Protein, Triticum Vulgare (Wheat) Starch, Keratin Amino Acids, Sodium Chloride.

FAQs

1. What hair types and styling goals is this product best for?
This gel is designed for normal to fine/thin hair and is especially good for clients who want strong hold, defined shape (including curls or shorter styles), and volume without the hair feeling stiff or crunchy.

2. What key benefits should stylists highlight to clients?

• Offers strong, long-lasting hold with flexibility — the formula is described as “active hold” but “malleable” rather than rigid.

• Helps sculpt, volumize and define curls and shorter men’s or women’s styles (so it works broadly).

• Does not leave a “crisp” or crunchy feel, which is often a concern with heavy gels. 

3. How should stylists apply it in the salon (and what should clients do at home)?

• On damp or towel-dried hair, dispense a small amount of the gel, then distribute evenly (mid-lengths to ends or root to tip depending on style).

• For curls: work through with fingers or a diffuser to set shape.

• For short or textured styles: apply to sections to mold shape, then finish styling as desired.

• For take-home: Recommend clients use this gel on clean hair, style as usual, and use a small amount to maintain definition or hold. Remind them that too much product can still weigh down fine hair.

• Encourage clients to pair with appropriate after-care (moisture/condition treatments) if they use strong hold products frequently.

4. Will it weigh hair down, leave residue or damage the finish/movement?
No — the product is formulated for fine-to-normal hair with a lightweight finish. The “malleable” quality means it keeps movement rather than locking hair into a rigid shape. That said, stylists should still use correct dosage especially on very fine or very thin hair to avoid flattening.

5. What makes this product stand out compared with generic styling gels?

• It comes from a professional salon brand (Prorituals) that supports stylists rather than just mass-retail styling gels — giving a higher service/retail narrative.

• Its claim to strong hold + flexible finish + suitability for fine-to-thin hair makes it more versatile than gels that only work well for coarse or thick hair.

• Supports salons in upselling finishing services or retail finishes (i.e., “Pro hold without stiffness”) which can increase per client retail value.