Rhol is a versatile, ammonia-free, tone on tone demi-permanent collection for precision formulation, every time.

• Rich, natural coconut base provides UV protection while soothing and moisturizing the hair during the color process.
• Infused with 7 herbal extracts designed to stimulate, restore, protect and condition.
• 33 intermixable shades and Clear for easy customization.
• Ideal for first-time clients, blending or looking for a softer result.
• Great for toning, glossing, and fillers.
• Mixing ratio 1:2.
• Rhol leaves no line of demarcation.

FAQ

Q1) What is Tocco Magico Freelux Intense Ash?
Freelux Intense Ash represents a family of cool-toned permanent hair color shades in the Tocco Magico Freelux line, crafted to deliver neutral-to-cool ash tones with depth and vivid color payoff. These shades are ideal for counteracting warm brassiness and creating modern, elegant ash finishes. 

Q2) What is the Freelux color system?
The Freelux line is a professional permanent oxidative hair color that is free from ammonia, PPD, resorcinol, petroleum derivatives, and common allergens. It uses high-quality ingredients such as ceramides, micro pigments, hyaluronic acid, tsubaki (camellia) oil, rosa seed oil, and rice oil — providing vibrant color results with enhanced nourishment and shine. 

Q3) What makes Intense Ash different from standard Ash tones?
Intense Ash shades are specifically formulated to deliver stronger cool/ash pigment saturation — meaning they reduce warmth and brassiness more effectively than regular ash shades, giving a clearer, cooler finish on blonde, light brown, or pre-lightened hair. 

Q4) How does Intense Ash help with brassiness?
Ash pigments are opposite warm tones on the color wheel. Intense Ash tones deposit cool pigments that neutralize yellow/orange undertones, creating a sleeker, cooler hue on hair that has been lightened or naturally warms with oxidation. 

Q5) Does Freelux Intense Ash cover gray hair?
Yes — as part of the Freelux permanent hair color line, Intense Ash shades are designed to provide excellent gray coverage, ensuring even saturation and tone from roots to ends when mixed and developed properly. 

Q6) What developer and mixing ratio should be used?
Freelux permanent colors, including Intense Ash shades, are typically mixed with a Universal OXY developer at a ~1:1.5 color:developer ratio. The developer volume (10–40 vol) will depend on the starting level and desired lift. 

Q7) How long does the Intense Ash color last?
As a permanent hair color, Intense Ash is formulated for long-lasting pigment retention. Proper aftercare with sulfate-free, color-safe shampoos and UV/heat protection will help maintain tone and shine. 

Q8) Are there different Intense Ash shade options?
Yes — Intense Ash variants include tones like dark, light, and platinum Intense Ash Blondes (e.g., 8.11, 7.11, 6.11, 10.11), giving stylists flexibility across a range of lightness levels.

Q9) What are the conditioning benefits of Freelux formulas?
Freelux’s advanced formula with natural oils and hyaluronic acid helps hydrate, protect, and fortify hair during the coloring process, resulting in smoother, shinier hair with minimized damage. 

Q10) Who should use Intense Ash shades?
Ideal for clients who want cool, modern ash hues — particularly those aiming to counteract warmth after lightening or seeking a chic, neutral-leaning base. These tones work beautifully on light to medium levels where ash pigment can show most vividly.