FAQ Section

1. What is the ASP High Lift Series and what does it do?
The High Lift Series is a professional permanent hair colour system from the 12. series, specially formulated to lift natural hair colour by 4 to 5 levels in a single step, creating beautiful, bright blonde results without the need for pre-lightening with bleach . It is designed for clients with natural base levels 6, 7, and 8 (light brown to dark blonde) who want to achieve blonde shades.

2. What shades are available in the High Lift Series?
The 12. series includes the following shades :

• 12/0 Arctic Light Blonde – High lift natural blonde

• 12/0S High Lift Booster – Can be added to any High Lift shade to enhance lifting power

• 12/1 Arctic Light Ash Blonde – Cool, ash-toned blonde

• 12/.2 Arctic Pearl Blonde – Soft pearl-toned blonde

• 12/23 Arctic Beige Blonde – Warm beige-toned blonde

• 12/771 Cool Arctic Breeze – Very cool, icy ash blonde

• 12/27 Arctic Icy Blonde – Cool, icy blonde finish

3. What is the 12/0S High Lift Booster and how is it used?
12/0S is a special High Lift Booster shade that can be added to any other shade in the 12. series to enhance lifting power . This allows colourists to customise the formula for clients with darker or more resistant hair, ensuring optimal lift results.

4. How many levels of lift can I achieve?
The High Lift Series provides 4 to 5 levels of lift in a single application . The actual lift achieved depends on the developer used, processing time, and the client's natural base colour. For maximum lift (5 levels), use 12% (40 Vol) developer.

5. What developer should I use and what is the mixing ratio?
Mix at a 1:2 ratio (1 part High Lift colour to 2 parts developer) .

• For 4 levels of lift: Mix with 9% (30 Vol) developer

• For 5 levels of lift: Mix with 12% (40 Vol) developer

Use with ASP Crème Developer for optimal results.

6. What is the processing time for High Lift colours?
Processing times vary depending on whether heat is used :

Always monitor the lightening process regularly to achieve desired results.

7. What is the ammonia content of this formula?
The High Lift Series features an ultra-low ammonia content of just 1.06% . This is significantly lower than traditional high lift colours, providing improved scalp comfort while still delivering powerful lifting performance.

8. What are the key technologies and benefits?

9. Is this product vegan and sulphate-free?
Yes. The Elixir / Infiniti High Lift Series is :

• Vegan-friendly

• Sulphate-free

• Contains over 90% naturally-derived ingredients from sustainable and renewable sources

• Cruelty-free (not tested on animals)

10. What are the key nourishing ingredients?

11. Is the High Lift Series compatible with previous ASP colour lines?
Yes. The new Elixir High Lift formula is fully mixable with the previous Infiniti High Lift colours . This allows salons to transition without wasting existing stock.

12. Can I use this on previously coloured hair?
High Lift colours are best used on virgin (uncoloured) hair for optimal lifting results. On previously coloured hair, the lightening effect may be unpredictable. Always perform a strand test before full application on previously coloured hair.

13. Does this product provide grey coverage?
Yes, the High Lift Series provides 100% white and grey coverage when mixed with the appropriate developer and processed for the recommended time .

14. What hair types is this product suitable for?
The High Lift Series is ideal for clients with :

• Natural base levels 6, 7, and 8 (light brown to dark blonde)

• White or grey hair seeking bright blonde results

• Normal to resistant hair needing additional lifting power

• All hair types (straight, wavy, curly, coily)

15. Is the packaging sustainable?
Yes, the packaging is environmentally responsible :

• Tubes made from 95% post-consumer recycled materials

• Cartons produced from fully-biodegradable cardboard

16. What are the complete ingredients?
For the complete ingredient list, please refer to the product packaging, as formulations may be updated by the manufacturer. The formula contains over 90% naturally-derived ingredients, including Shea Butter, Argan Oil, the GPS-TECnology™ delivery system, and ultra-low ammonia content (1.06%).

17. Where is this product manufactured?
ASP Elixir / Infiniti High Lift Series is manufactured for Affinage Salon Professional, a premium British professional hair care brand. The product is made in Germany .

18. What is the difference between High Lift and regular permanent colour?
Regular permanent colour typically offers 1-2 levels of lift, while the High Lift Series provides 4-5 levels of lift in a single step. High Lift colours are specifically formulated with a higher percentage of ammonia and specialised lightening agents to achieve bright blonde results without pre-lightening with bleach.

Product Specifications Table

Why Choose ASP Infiniti / Elixir High Lift Series?

• Dramatic Lift Without Bleach: Achieve 4-5 levels of lift in a single step, eliminating the need for pre-lightening services and reducing damage to the hair fibre

• Advanced GPS-TECnology™: Revolutionary colour delivery system precisely directs colour to the optimum location in the cortex, ensuring incredible coverage, lasting power, and no cuticle damage 

• Clean, Responsible Formula: Over 90% naturally-derived, vegan-friendly, and sulphate-free – perfect for the eco-conscious salon and clients seeking cleaner beauty options

• Ultra-Low Ammonia: Just 1.06% ammonia content provides excellent scalp comfort while still delivering powerful lifting performance

• Customisable Booster System: The 12/0S High Lift Booster can be added to any shade to enhance lifting power for darker or resistant hair types 

• Nourishing Ingredients: Enriched with Shea Butter and Argan Oil to condition and protect hair during the lightening process, leaving hair soft, supple, and radiant 

• Superior Blonde Results: Formulated to neutralise unwanted warmth, delivering beautiful, even, ash-based blonde results

• Sustainable Packaging: Tubes made from 95% post-consumer recycled materials and fully-biodegradable cartons support eco-conscious salon practices 

Safety Note: For professional use only. Always perform a patch test 48 hours before each colour service. Wear appropriate protective gloves. Avoid contact with eyes. If contact occurs, rinse immediately with plenty of water. Use in a well-ventilated area. Keep out of reach of children. Professional use recommended