FAQ Section

1. What is ASP Vitaplex Shampoo and what does it do?
Vitaplex Shampoo is a professional sulfate-free shampoo specifically formulated to maintain and enhance the results of the Vitaplex bond-building treatment system. It gently cleanses while rebuilding hair structure, minimizing breakage, and restoring strength, suppleness, and radiance .

2. What is the RAV19 Complex and how does it work?
The shampoo contains the proprietary RAV19 Complex, a biomimetic technology that reconstructs damaged areas in the hair cortex by replicating and replacing, in exact sequence and quantity, the 19 amino acids naturally found in human hair that are lost during chemical services. This effectively restores hair to its natural, healthy state .

3. What are the key ingredients and their benefits?

4. Who is this product for?
This shampoo is suitable for all hair types and is specifically recommended for:

• Hair that has undergone chemical services (coloring, bleaching, perming, relaxing)

• Color-treated hair needing fade protection

• Weak, brittle, or damaged hair needing strengthening

• Daily use as part of a bond-building maintenance routine 

5. Is this shampoo sulfate-free?
Yes. The ASP Vitaplex Shampoo is formulated without sulfates (SLS/SLES), making it gentle enough for daily use on color-treated and chemically processed hair .

6. Does it protect color-treated hair?
Yes. The formula contains Colour Lock Technology and UV filters that work together to prolong color intensity, protect against environmental fading, and keep color-treated hair vibrant between salon visits .

7. How do I use it for best results?

1. Apply a reasonable amount of shampoo to wet hair

2. Massage gently into a rich lather

3. Rinse thoroughly with warm water 

4. For best results, follow with ASP Vitaplex Conditioner as part of the complete home care system 

8. Is this shampoo suitable for daily use?
Yes. The mild, sulfate-free formula is specifically designed for daily use as part of your regular hair care routine .

9. Does this product contain silicones?
The Vitaplex system is designed with silicone-free formulations for the conditioner, ensuring that the biomimetic agents can fully penetrate the hair shaft . Check the specific shampoo packaging for the most current formulation.

10. Is this product part of a complete system?
Yes. Vitaplex Shampoo is part of the complete at-home aftercare kit, which includes:

• Vitaplex Shampoo – Gentle, strengthening cleanser (this product)

• Vitaplex Conditioner – Silicone-free conditioning treatment

• 03 Bond Preserver – Leave-in strengthening treatment for ongoing protection between salon visits 

11. What sizes are available?
The ASP Vitaplex Shampoo is available in multiple professional sizes:

• 275 ml – Standard retail size 

• 500 ml – Professional size 

12. Where is this product manufactured?
ASP Vitaplex products are developed by Affinage Salon Professional, a leading UK professional hair care brand, with manufacturing in the European Union .

Product Specifications Table

Why Choose ASP Vitaplex Shampoo?

• Biomimetic RAV19 Technology: Unlike ordinary shampoos that only cleanse, this formula actively rebuilds damaged hair structure by replicating and replacing the 19 amino acids lost during chemical services 

• Protects Your Color Investment: Colour Lock Technology combined with UV filters helps extend color life and protect against environmental fading — essential for maintaining salon color results 

• Sulfate-Free & Gentle: The mild, sulfate-free formula is safe for daily use on color-treated and chemically processed hair, won't strip your color or dry out your hair 

• Nourishing Ingredient Blend: Enriched with Argan Oil, Shea Butter, and Panthenol to hydrate, strengthen, and add brilliant shine — treats while it cleanses 

• Part of Complete Vitaplex System: Designed to work synergistically with Vitaplex Conditioner and 03 Bond Preserver for comprehensive bond-building care at home, maintaining the results of in-salon Vitaplex treatments 

• Professional Grade: Trusted by salons and developed by Affinage Salon Professional, a leading UK professional hair care brand

• Daily Use Formula: Gentle enough for everyday washing while still providing powerful strengthening and protective benefits 

Safety Note: For external use only. Avoid contact with eyes. If contact occurs, rinse immediately with plenty of water. Keep out of reach of children. Professional use recommended