FAQ

Q: What result does Iced Chestnut aim to deliver?
A: It gives hair a rich chestnut brown color — warm, natural-looking tones — with softness, shine, and improved hair health instead of dryness or excessive damage.

Q: Who is this color best suited for?
A: It works for a wide variety of hair types and textures: straight, wavy, curly, textured. It’s especially good for clients seeking a natural brown-chestnut tone, covering grays, or refreshing color, while preserving hair integrity.

Q: What are the main advantages compared to a “basic permanent hair dye”?

• Provides color + conditioning: thanks to Juvexin V2 + ceramides, hair is less prone to dryness or brittleness post-color. 

• Offers long-lasting, vibrant color with good grey coverage, while helping maintain moisture and strength. 

• Because of its care-oriented formula, it’s gentler and more “hair-friendly” — less aggressive than some standard dyes. 

Q: What’s the correct mixing / application procedure?
A: Mix the cream color with developer at a 1 : 1.5 ratio, apply evenly, and let process for about 30 minutes for optimal results. 

Q: What benefits can clients expect after using this color?
A: Hair that is richly colored in chestnut tones, with improved softness, shine, manageability, and strength — and proper grey coverage. Hair should feel healthier and more manageable than typical dye jobs, given the protective/conditioning formula.

Q: Why should salons or stylists carry Iced Chestnut in their catalog?
A: Because it meets common salon demands: natural brown tones, grey coverage, and healthier coloring results. It appeals to clients wanting quality results without compromising hair condition — making it a reliable “go-to” color.