A clay based lightening powder for creative color lift up to 8 levels and eliminating brassy tones for beautiful, flawless blonde hair.

FAQ 

Q: What does this lightening powder do?
A: It lifts natural or previously dyed hair up to 8+ levels, while helping neutralize unwanted warm/brassy undertones — producing a cleaner, brighter, cooler blonde or lightened result.

Q: What hair services is it ideal for?
A: Use it for bleaching, balayage, highlights, full-lightening, or creative color lifts — especially when clients want high lift and expect minimal brassiness. Its clay-based texture makes it great for freehand and balayage techniques.

Q: How is it applied?
A: Mix with a developer (per brand instructions — typically 1 part powder to 2 parts developer) until you reach the right consistency. Then apply evenly to hair. The clay texture “hardens” — helping lock in moisture and minimize dripping during processing.

Q: What makes it different from a regular bleach powder?

• The clay base gives a non-drip, cream-like consistency — easier to work with, less messy, and better for balayage or freehand techniques. 

• The inclusion of Juvexin helps protect hair strength and integrity during lightening.

• It helps reduce brassiness during lift, giving cleaner, more salon-quality blonde or lifted results. 

Q: What kind of clients benefit most from this powder?
A: Clients seeking significant lift (blondes, highlights, balayage, full bleach), those wanting cooler/blonde results with minimal brass, or clients needing a gentler, more controlled lightening process (thanks to clay + protective proteins).

Q: What post-lightening care do you recommend after using this powder?
A: Because it’s a higher-lift lightener, follow with moisturizing, protein-fortifying treatments/shampoos/conditioners to restore hair strength, hydration and prevent dryness. Toners or purple shampoos may be used after rinse if needed to fine-tune tone.

Q: Why should a salon or stylist carry this lightener?
A: It offers versatility + high performance: high-lift capacity, creamy/clay texture (easy application), dust-free and professional-grade. Great for balayage, creative color, and clients wanting dramatic lift — while maintaining hair integrity. Adds value to your color service offerings.